Mike Lindell Net Worth: The Rise and Fall of a Pillow Tycoon

Mike Lindell Net Worth: The Rise and Fall of a Pillow Tycoon

Mike Lindell, the man behind the famous My Pillow brand, has had a rollercoaster journey in the world of business.

Once a crack addict, Lindell turned his life around to become a successful entrepreneur.

But how much is Mike Lindell worth today?

Let’s dive into the details.

A portrait of Mike Lindell, founder of My Pillow.
Mike Lindell: The man behind the My Pillow empire. [PHOTO: Smallbiztrends]

The Peak of Success

At the height of his success, Mike Lindell’s net worth was estimated to be between $200 and $300 million.

His company, My Pillow, was generating a whopping $280 million in revenue per year.

Indeed, Lindell was living the American dream, having overcome his addiction to build a successful business.

My Pillow

My Pillow is a popular brand of pillows and bedding products founded by Mike Lindell.

The company’s patented interlocking fill adjusts to your individual sleep needs regardless of sleeping position.

This innovative fill then holds that position all night, helping you fall asleep faster and stay asleep longer.

The Classic/Premium My Pillow, which started it all, revolutionized the bedding industry by creating a pillow that could be adjusted to the individual for a better night’s sleep.

The company offers a variety of products, including different types of pillows, pillowcases, and other bedding items.

The Downfall

However, Lindell’s fortune took a turn for the worse following the 2020 presidential election.

His staunch support for former President Donald Trump and his propagation of election fraud conspiracy theories led to a significant drop in his company’s revenue.

Major retailers like Walmart and Bed Bath & Beyond dropped My Pillow products from their stores.

The Current State

As of 2023, Mike Lindell’s net worth is estimated to be around $0.

His company is on pace to gross just $5 million, a 95% drop from its peak.

Lindell’s legal expenses and the costs of attempting to prove the 2020 election was rigged have apparently wiped away the vast majority of his former fortune.

The Future

Despite his current financial situation, Lindell remains optimistic.

He continues to run his business and has even launched a social media platform called Frank Social.

Only time will tell if Lindell can bounce back from his current predicament.


The story of Mike Lindell’s net worth is a cautionary tale of how quickly fortunes can change.

From a successful entrepreneur to a man who claims to have lost everything.

Lindell’s journey serves as a stark reminder of the unpredictable nature of business and the potential consequences of controversial actions.

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